Ahead of its capital markets day, kit vendor Ericsson has announced it now hopes to bring in 10% more cash in 2020 than it previously did.

Scott Bicheno

November 8, 2018

2 Min Read
Borje Ekholm Ericsson

Ahead of its capital markets day, kit vendor Ericsson has announced it now hopes to bring in 10% more cash in 2020 than it previously did.

The company had recently set its sales target for 2020 at SEK 190-200 billion, but thanks to a more bullish outlook for its networking division, as well as the inclusion of revenue from Red Bee Media and a favourable currency adjustment, Ericsson is now aiming for SEK 210-220 billion. The overall operating margin target of 10% in the mid term and 12% in the longer term remains.

“With our focused strategy we have created a strong foundation of stability and profitability,” said Ericsson CEO Börje Ekholm (pictured). “Our strengthened portfolio and competitive cost structure have enabled us to grow in the third quarter 2018, for the first time since 2014, on a constant currency basis, despite headwind from exited contracts and businesses. As the industry moves to 5G and IoT we are now preparing to take the next step to generate profitable growth in a selective and disciplined way.”

Here are the revised sales and margin targets by business segment.

SEK b.

Networks

Digital Services

Managed Services

Emerging Business and Other

Group

2020 Net sales ambition

141 – 145(128 – 134)

41 – 43

23 – 25

5 – 7

210 – 220

2020 Operating margins

15% – 17%

Low single digit

5% – 8%(4% – 6%)

Break-even(current business)

 >10%

Operating margin by 2022, at the latest

15% – 17%

10% – 12%

8% – 10%

 >12%

The target increase for Networks is down to a more optimistic view of the underlying market, the anticipation of some market share gains and diversification into ‘adjacent markets’, which presumably means selling networking gear to industries other than telecoms. The aim for Digital Services is just to break even, while automation and AI are expected to improve the margin at Managed Services.

About the Author(s)

Scott Bicheno

As the Editorial Director of Telecoms.com, Scott oversees all editorial activity on the site and also manages the Telecoms.com Intelligence arm, which focuses on analysis and bespoke content.
Scott has been covering the mobile phone and broader technology industries for over ten years. Prior to Telecoms.com Scott was the primary smartphone specialist at industry analyst Strategy Analytics’. Before that Scott was a technology journalist, covering the PC and telecoms sectors from a business perspective.
Follow him @scottbicheno

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