Broadcast giant BSkyB has expanded its mobile footprint with the announcement on Thursday that it has agreed to make its Sky Mobile TV service available to subscribers of the 3 UK network.
3’s customers will be able to receive up to 27 Sky Mobile TV channels including live news, sport, music, entertainment and documentaries.
Subscribers will be able to choose from three themed packs dedicated to News & Sport, Entertainment and Music programmes. Each pack is charged at £5.00 per month.
Sky has existing content deals with Orange and Vodafone and research from Telephia last month revealed that Sky and the BBC dominate the mobile’s tiny TV screen in the UK.
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