Category: VR/AR


Apple CEO cooks up AR with cryptic hints

Doom and gloom may surround the smartphone market, but something as small as market trends isn’t going to stop Apple as it turns its attention towards augmented reality.

Facebook hits AI roadblock on news feed

Facebook has announced updates to its Trending feature on the news feed, taking a regionalized approach and moving away from articles personalized to the user.

Oracle predicts the end of human interaction

The way brands build their relationships with customers are set to undergo a significant change over the next couple of years thanks to the normalization of technologies such as VR and AI.

Microsoft’s VR vision brought into focus by Oculus

There’s an absolute bucket load of excitement around VR this time around, and literally everyone is terrified of missing the boat. To remedy that, Microsoft has tied up with Oculus to deliver VR streaming of Xbox games via Windows 10, just in time for Christmas.

Internet giants face advertising crisis

The internet companies have taken the world by storm over the last 10 years, but diversification will decide who the winners are in 10 years’ time.

Look out Google’s about

There are only a handful of companies who can dominate markets with the flick of a wrist and Google just so happens to be one of them. Virtual reality could be the next domino to fall in the Google onslaught.

Why can’t we be friends – HTC

One area of concern when looking into the development of virtual reality is withdrawal from society, however for HTC development of the platform has to be built on the idea of being social.

VR to tackle buyer’s remorse

As far as virtual reality goes the main challenge which has been voiced throughout VR/AR World is the need for a realistic business case. Addressing buyer’s remorse is the latest.

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