Archives: Opinion

Does Net Promoter Score need a rethink?

For years, telcos have mainly relied upon Net Promoter Score (NPS) to measure overall customer loyalty and satisfaction. However, it is more realistic to view it as an acquisition metric.

What is the future for online entertainment?

Will current technological initiatives be enough to support the huge growth in video streaming or will we still be plagued by that dreaded buffering wheel for years to come?

The rigours of cell tower riggers

The technology in a radio tower is undergoing dramatic change, which is presenting tough real-world challenges for the crews that carry out work.

Smart business models for the connected home

It is almost certain that as you read this another company has launched another smart home application or service. Unfortunately, what business model follows is often unclear.

Has nostalgia outsmarted the smartphone? periodically invites expert third parties to share their views on the industry’s most pressing issues. In this piece Matthew Winters, CEO at Veoo has a crack an understanding why the Nokia 3310 grabbed the spotlight at Mobile Work Congress.

5G standards: keeping it ‘in the family’

The telecoms industry is buzzing with news and analysis on 5G – its capabilities, its impact on the industry and the roadmap that leads to commercial deployments.

The seven faces of MWC – Update

On this page we had originally published what was intended to be a light-hearted look at some of the characters you might meet at the Mobile World Congress show in Barcelona. Following feedback on the article we have decided to remove it and apologize to anyone who was offended by it.

“What’s my content strategy?”

In today’s era of static revenues and static profits, fixed and mobile telecom operators alike are turning to content like TV and media streaming services as a new way to attract new subscribers, retain existing ones, and grow their bottom lines.


How have open source groups influenced the development of virtualization in telecoms?

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