InMobi

InMobi grows mobile ad offering with Sprout purchase

Mobile advertising network InMobi branched out with the acquisition of ad creation platform Sprout this week, reducing the deployment time and complexity of mobile advert creation and distribution.

Smartphone adoption driving mobile ad growth

The global mobile advertising ecosystem continued strong growth during the second quarter of 2011. Ad impressions increased by 23 per cent compared to the end of March to reach almost 105 billion requests by end-June, according to independent ad network InMobi.

Polls

With Amazon and Google launching smart home initiatives, have the telcos missed out on their chance to cash in on this market?

  • Yes, Google and Amazon will now dominate this space (65%, 40 Votes)
  • Consumers won't have made up their mind (19%, 12 Votes)
  • No, Google and Amazon will not be able to replace the telcos in the mind of the consumer (16%, 10 Votes)

Total Voters: 62

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