Monetising Mobile Content in Emerging Markets

Telcos risk losing ground in emerging markets mobile data battle

Mobile operators’ dominant status in the emerging markets mobile content space is set to change due to strong competition from new platforms such as app stores. According to research undertaken by Ovum, operators need to make urgent adjustments to their content strategies if they are to adapt to rapid shifts in the market.

Polls

Should privacy be treated as a right to protect stringently, or a commodity for users to trade for benefits?

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