Online Advertising

Snapchat might be a real business after all

Just as we were thinking Snapchat was a one trick pony, it’s started releasing features which hint at a viable business model. The latest update to hit the phones, a location feature, could begin to muscle in on Google’s mapping dominance.

Vodafone stays hands-off on hate speech issue

Vodafone has weighed into the fake news and hate speech saga by redefining its existing policy on advertising transparency and integrity, while at the same time hedging its position.

Internet giants face advertising crisis

The internet companies have taken the world by storm over the last 10 years, but diversification will decide who the winners are in 10 years’ time.


What will be the defining telecoms trend in 2018?

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