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UK MVNO Lebara offers contract subscriptions
Pan-European MVNO Lebara, expanded its presence in the UK market with the addition of post paid contracts. The plans offer 2500 international or UK minutes and three month contracts, with prices ranging from just £10 up to £40. All plans include up to 2000 Lebara-to-Lebara call minutes and text messages and up to 10MB of mobile internet access per day free until November 1.Lebara piggybacks on the Vodafone UK network.
Dario Talmesio, senior analyst for Informa Telecoms & Media, said: “Our recent MVNO research shows that the space is getting increasingly crowded and that MVNOs need to differentiate their offering. In that context, post pay is an obvious and safe service evolution.”
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What role will consumers expect telcos to play when COVID-19 is behind us?
- As a reliable utility similar to the role they have managed to play during the pandemic (45%, 13 Votes)
- Rolling out new technologies and services to support new customer behaviours (28%, 8 Votes)
- Turning special service offerings during the pandemic into standard offerings (17%, 5 Votes)
- As a digital platform that they have struggled to change into since the pre-COVID times (10%, 3 Votes)
Total Voters: 19
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