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Unlocking new data revenues with real-time contextual offers
Mobile operators can increase global data revenues by 15% by triggering upsell offers based on the real-time customer context (e.g. usage information, application access, location, profile etc). This is one of the main findings from a survey of 87 operators carried out in October 2014. This webinar discusses how operators can leverage real-time contextual offers to drive more data revenues.
Attend the webinar to discover:
- The impact of real-time contextual offers on uptake rates, loyalty and costs
- How operators can use real-time contextual offers to stimulate spend, data usage and extend the data user base
- Key requirements for operators to effectively enable real-time contextual offers
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