Telefónica in m-wallet deal with Sybase 365

Telefónica Digital, the cross sector services arm of the international operator created in September last year, has announced a strategic partnership with mobile commerce provider Sybase 365. The deal will see the two firms collaborating on Telefónica’s m-wallet proposition, which will include a range of mobile financial services.

The operator will offer customers a stored value account capable of storing prepaid, debit, credit and loyalty cards, Telefónica said. Services will include payments as well as peer to peer transfer, and the firm will look to integrate NFC capabilities to the offering as more handsets and compatible terminals become available.

Telefónica announced in December last year that Giesecke and Devrient will provide the firm’s NFC technology.

“The mobile wallet lies at the heart of our financial services strategy and it is crucial that we deliver a strong, simple and secure user experience to our customers,” said Joaquín Mata, head of financial Services at Telefónica Digital.

The firm said it expects to launch services in Europe and Latin America in the first half of this year.

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