James Middleton

October 1, 2008

1 Min Read
AT&T shakes up top brass

US operator AT&T has given more responsibility to Ralph de la Vega, head of its wireless operation, by making him chief of the consumer fixed line unit.

The new appointment is part of a wider shake up within AT&T that will see the carrier restructured into three divisions – consumer, business and diversified business and global operations.

The move would allow AT&T to compete better against its cable-based rivals, by offering more bundled and converged services. Then again, Virgin Media on Wednesday showed how it should be done in the cable space.

About the Author(s)

James Middleton

James Middleton is managing editor of telecoms.com | Follow him @telecomsjames

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