Category: CEM


The pre-paid market needs to learn how to say yes

Since the dawn of pre-paid time, churn has been problematic. Customers switch from carrier to carrier chasing the best deal, which the industry has not done the best job of slowing by using one simple word: yes, instead of no.

The Telecoms.com Podcast: Innovation, OTTs and the smart home

Scott and Jamie are joined by special guest Mary Clark – CMO of Synchronoss – this week. Playing to some of Mary’s many strengths they focus on the relationship between operators and their customers, especially in the areas of product innovation and customer experience. Mary offers insights into how this stuff gets discussed at the top table and the challenges involved. They conclude with a look at the smart home as a battleground between operators and OTTs for access to the consumer.

Telcos: utility or futility?

Whilst landline services have had a utilities aspect for many years it is now clear that in just about every aspect of data and communications services, the whole sector is now firmly established as a regulated utility.

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