Telecoms.com

Telecoms.com Intelligence surveyed a group of industry professionals, mostly employed by service providers from around the world. The aim was to capture the industry’s key requirements for deploying a multi-channel commerce solution.

The areas covered in the survey looked at critical features and functionality of a multi-channel commerce solution as well as the interface points where such a system interacts with existing back office systems.

This document, produced by Telecoms.com in conjunction with hybris software discusses key finding of the survey:

• Today’s service providers are looking to drive multiple ‘go to market’ models from a single commerce platform.
• Automatic and dynamic bundling capabilities are much sought after.
• Integration between multiple back office systems is often lacking.
• Self-service is becoming essential.
• Service providers are seeking more touch points during the customer lifecycle.
• A good customer experience is more about business culture than technology, but the right technology is essential to facilitate this.

Click here to read this report.