By Celcite

In this powerful mobile age, consumers have learned to expect instant gratification.When mobile networks do not have the latest bells and whistles required to support the growing demand for more and faster data traffic, subscribers quickly lose confidence in their mobile operator’s ability to provide network quality and keep up with the times. Mobile operators know what is required to grow and sustain their customer base – to provide data faster and deliver it seamlessly.

The question now is how to leverage current network assets while commissioning next generation technologies to support data demands without exhausting CAPEX and OPEX?

Today’s complex multi-vendor mobile networks include GSM, UMTS, LTE and HetNets (Heterogeneous Networks).  Each mobile network is unique so there is no cookie cutter solution for a “quick fix”.  Network operators proceed with caution to maintain the delicate balance of meeting their customers’ expectations, leveraging network assets, and exceeding network performance goals.

Capacity and coverage maximisation are pivotal elements in supporting our data-driven mobile world. Mobile operators need smart ways to enhance the subscriber experience through capacity maximisation while minimising CAPEX.

The  ‘Smart Capacity Management in a HetNet World’ Whitepaper which will review smart ways to maximise network capacity and detail benefits to mobile network operators worldwide.