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White Paper – Digital Transformation Requires a “Subscriber-First” Approach

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CSPs around the globe are under competitive pressure from OTT players to increase revenues and strengthen subscriber loyalty—driving the need to undergo digital transformation and deliver more innovative services, enhance the digital experience and improve service agility. This report from Ovum’s team of researchers, based on a global survey of 100 service providers, examines the benefits CSPs gain from leveraging DNS to enable their digital transformation efforts. It explores the changing business needs of CSPs and how DNS contributes to a “subscriber-first” approach by optimizing the subscriber’s internet experience and delivering personalized and differentiated services.

Read this white paper to learn how DNS can enable CSPs to:

  • Achieve faster time to market of new services
  • Improve network protection and security for subscribers across all devices
  • Gain powerful customer insights for more targeted offers and enhanced services 

Click here to read this whitepaper.

 

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What role will consumers expect telcos to play when COVID-19 is behind us?

  • As a reliable utility similar to the role they have managed to play during the pandemic (45%, 13 Votes)
  • Rolling out new technologies and services to support new customer behaviours (28%, 8 Votes)
  • Turning special service offerings during the pandemic into standard offerings (17%, 5 Votes)
  • As a digital platform that they have struggled to change into since the pre-COVID times (10%, 3 Votes)

Total Voters: 19

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