Mobile advertising worth $11.35bn by 2011 – Analyst
Spending on mobile advertising is about to take a sharp upturn, according to a report by Telecoms.com’s parent Informa Telecoms and Media. In its latest study ‘Mobile Advertising Services: generating revenue through subsidised content’ the analyst predicts that worldwide spend on mobile advertising will be worth $11.35bn (£6.05bn) within five years. The report suggests that […]