Orange UK wins Eastern Europe MVNO deal

UK mobile operator Orange announce a new MVNO deal on Monday, which follows the tried and tested route of targeting a niche market segment overlooked by the mass market focus of the major players. The forthcoming Mobile Virtual Network Operator, Globalcell, will offer a service for Eastern Europeans living in the UK. Globalcell will offer […]

MVNO market ‘in good shape’ despite US failures

Despite its relatively modest share of the global mobile market, the MVNO (mobile virtual network operator) sector remains robust. Statistics released by industry analyst and parent Informa Telecoms & Media on Wednesday predict that MVNO subscriptions will reach 150 million worldwide by 2013, with 42 per cent coming from Western Europe. Overall, MVNO subscriptions […]

Vodafone targets international workers with MVNO

Vodafone UK notched up its second MVNO contract in as many weeks on Wednesday, announcing the launch of Lebara Mobile, which is targeting the UK’s 1.5 million strong migrant worker community. The SIM-only prepay service will be provided to customers under the Lebara brand and will be made available through outlets targeted specifically at the […]

Carphone launches postpay MVNO in UK

UK-based mobile phone retailer the Carphone Warehouse launched another MVNO (Mobile Virtual Network Operator) this week, with the aim of delivering low cost services under the Talkmobile brand. Talkmobile is offering postpay contracts for either 9, 12 or 18 months, for £12, £15 and £18 respectively. Inclusive minutes total 50, 75, or 100 depending on […]

Mickey Mouse MVNO shuts shop

Walt Disney’s branded MVNO in the US said Thursday night that it will shut down late this year. In a statement, the company said it plans to explore a new business model for its content and services that might include a partnership with a major US carrier. The Disney MVNO marketed a tool known as […]

Blyk launches in UK

Ad funded MVNO, Blyk, launched services in the UK Monday morning, targeting an audience of 4.5 million young consumers. Many industry watchers were wondering what was taking so long, Blyk was expected to debut earlier in the summer, but it turns out the company has spent the last 18 months researching the mobile advertising market. […]

ESPN bails out of MVNO space

Mobile virtual network operator (MVNO) ESPN Mobile has called it a day, after failing to get a strong enough foothold in the US market. The service provider, which some analysts said was one of the most promising MVNO launches of the last year, targeted a specific market with unique sporting content. But the operator appears […]

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