Oracle Communications

OTT Services – A Blessing in Disguise?

In 2011, communication service providers (CSPs) lost €10.4 billion in text messaging revenues, according to Ovum. This, Ovum argues, was down to the increasing popularity of over the top (OTT) social messaging services, such as WhatsApp and Facebook Messenger. Given that €6.5 billion was lost in revenue for the same reason in 2010, CSPs find themselves under increasing pressure from OTT providers who are offering competing services at cheaper prices.

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