Three gives forgotten child 4G some much-needed attention
With 5G networks being switched on left, right and centre, let’s not forget 4G experience is still going to be the major concern of the vast majority of users for a long-time to come.
With 5G networks being switched on left, right and centre, let’s not forget 4G experience is still going to be the major concern of the vast majority of users for a long-time to come.
It does appear EE has been forced into a rethink on 5G data pricing, as the firm launches an unlimited data offering to keep pace with rivals in the UK.
Three UK has run an ad campaign claiming its 5G network is the only ‘real’ one. Unsurprisingly other 5G providers are unhappy about this and at least one had complained.
UK telco Three has become the latest to join the 5G bonanza with the launch of its 5G Fixed Wireless Access (FWA) service in London.
Three UK has unveiled its financial results for the first half of 2019, and while it is nothing to shout and scream about, the bigger prizes are coming into view on the horizon.
We’re quickly moving towards the 5G era and many assume the concept of unlimited data bundles will be commonplace, but how will the telcos fare in this new world?
EE is finding out first is not always best as Three is set to join Vodafone is offering more attractive 5G data tariffs.
Even though it won’t be flicking the 5G switch until next month, Three UK has decided to bang on about its new virtualized core once more.
Although there is a lot more to 5G than ‘bigger, faster, meaner’ download speeds, the US has bragging rights currently when it comes to the fastest download speeds.
Three is positioning itself to fully exploit the 5G opportunity, but you have to wonder whether it can deliver the high standards it is setting itself by just repeating what it has always done.
Being forward looking is an excellent quality to have in a national government, but when objectives are focused on technology not the desired outcome, it is a risky approach.
Three became the third telco to outline its ambitions in the 5G world this week, taking a slightly different approach to EE and Vodafone but it could prove to be the most interesting.
Three is promising to launch a 5G home broadband service in London in August, before rolling out the connectivity euphoria for both mobile and broadband in 25 cities by the end of 2019.
Cutting through the competitive chaos can be a difficult task, and while Three UK is focusing on convergence and broadband, Three Denmark is making a play to manage the consumers wallet.
While its latest financials might not look mind-blowing, Three UK is steading the ship as it casts its eye towards the promised land of convergence and 5G.
Challenger brands need to try harder to get noticed, but this approach can sometimes backfire, as Three UK found out this week.
Research from Ovum, commissioned by Three UK, has concluded 5G-powered fixed wireless access could replace fixed connections for most UK households.
The UK’s fourth MNO, Three, has given a public update on its investment priorities and plans for 5G.
Three has responded to claims in the press regarding reported job losses; yes there will be a headcount reduction, but this is not something it has been hiding.
Three has launched a new marketing campaign designed to counter all the moaning about how bad phones are for you.
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