Mobile Messaging
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Mobile MessagingFrom SMS to RCS and OTT: How do operators monetise the messaging ecosystem?From SMS to RCS and OTT: How do operators monetise the messaging ecosystem?
Telecoms.com periodically invites expert third parties to share their views on the industry’s most pressing issues. In this piece Caitlin Quinn, Consultant at Cavell, explores how telcos can generate revenues from today’s messaging ecosystem.