Vodafone breaks into Taiwan
Vodafone, the world's largest operator in terms of revenues, struck a deal with Chunghwa Telecom on Thursday, bringing the Big Red brand to the Taiwanese market.
November 12, 2009
Vodafone, the world’s largest operator in terms of revenues, struck a deal with Chunghwa Telecom on Thursday, bringing the Big Red brand to the Taiwanese market.
Under one of its non-equity partner market agreements, Chunghwa gains exclusive access to a range of products, services and devices from Vodafone to offer to its Taiwanese customers. Meanwhile, Vodafone customers will be able to access ‘home’ services within Taiwan.
Chunghwa will also draw on Vodafone’s experience in supply chain management, technology development, the acquisition of enterprise customers as well as improved inter-working between networks.
The move increases Vodafone’s presence in Asia, where it already has agreements in place with China Mobile, SmarTone in Hong Kong, M1 in Singapore, Celcom in Malaysia, Dialog in Sri Lanka, dtac in Thailand, SoftBank in Japan, and Vodafone Fiji.
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