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A Week In Wireless

Crowded house

...model several have tried – going all the way back to the original launch of Blyk – but none have yet succeeded. Samba Mobile was founded in 2010 and said...

A Week In Wireless

It's an Out(r)age!

...of advertising material pumped to the device every ten minutes. This has been done before. Didn’t they learn anything from Blyk? Offering a more positive spin on the MVNO model,...

A Week In Wireless

Science and progress

...network and Samba Mobile admitted that web usage may be tracked. However, the offering bears a strong resemblance to that of Blyk, which failed to make the model work in...

News

Ad-supported mobile broadband service launched in UK

...very experienced and “well-connected independent investors”. The offering bears a strong resemblance to that of Blyk, which failed to make the model work in the UK and instead became an...

News

Mobile product search coming of age says Google

...for Android growth alone, there are around 550,000 Android devices being activated each day globally. In related news, mobile advertising player Blyk has announced the departure of its co-founder, Antti...

Interview

William of Orange

...and Orange Mobile Portals, which in turn incorporates the Blyk-powered Orange Shots initiative, into its own ad network offering. As a digital ad sales house, Unanimis sells web inventory, advertising...

opinion

Death of a salesman?

...which in turn incorporates the Blyk-powered Orange Shots initiative, into its own ad network offering. “When you consider the (traditional) web versus the mobile, it’s clear that mobile is still...

Interview

The fountain of youth - Aircel and Blyk

Indian carrier Aircel teamed with youth media firm Blyk to launch a content and advertising service in November 2010. It represented the first deployment for Blyk outside of Europe, the...

News

Blyk rolls out in India

Mobile advertising and marketing firm Blyk has struck its first deal outside of Europe, launching operations in India with Aircel. In India Blyk will target the 16-29 year old demographic,...

A Week In Wireless

Legalised lying

...mobile search queries between 2008 and 2010,” said senior analyst Shallendra Pandey In other mobile advertising news, Blyk has opened a new Asia Pacific office in Singapore. It will be...

News

Blyk expands to Asia Pac

Mobile advertising company Blyk is taking its model to Asia Pacific with the opening of a new office in the region this week. Based in Singapore, Blyk’s Asia Pac offices...

A Week In Wireless

Windows of opportunity

...26 per cent response rate to some of its campaigns. Shaun Gregory, formerly of Blyk, said that the growth in location based services is set to create “a golden age...

News

Blyk closes €17m funding round

Mobile media and advertising company Blyk said that it has secured €17m in funding in a round led by Nexit Ventures, taking total investment in the company to more than...

opinion

Something old, something new

...experimental MVNO Blyk, which attempted to build a business by subsidising usage costs among its user niche of 16 – 24 year olds with multimedia advertising. Blyk foundered due to...

A Week In Wireless

Poll dancing

...videoconferencing and voice. Also taking a second crack at a market this week was Blyk, the one-time ad-funded MVNO which last year repositioned itself as an advertising services provider. Blyk...

News

Blyk resurrects consumer offering

channel like Blyk.” Can Blyk make its consumer offering work in the Netherlands? Yes (53%, 34 Votes) No (47%, 30 Votes) Total Voters: 64  Loading ... [icit_ranker object_id=59 ] https://www.telecoms.com/12990/blyk-repositions-as-managed-service-provider/...

News

Orange calls Shots with mobile advertising plan

UK operator Orange revealed what it’s been up to with failed-MVNO-turned-managed-services-provider Blyk on Tuesday, marking the launch of Blyk’s first offering in its new guise. Blyk closed the doors on...

A Week In Wireless

You’re never too old to start

...of Blyk about it. Yet, unlike Blyk, O2 is offering no incentive except for the ad content itself. At launch, offers will include discounts from high street retailers and restaurants,...

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