Telcos and the missing links to exceptional customer service
Digital EcosystemTelcos and the missing links to exceptional customer serviceTelcos and the missing links to exceptional customer service
According to the 2014 IBM Global Telecom Consumer Survey, in the UK customers rate their grocery retailer as delivering better customer experience than their telecom provider. In the same study, IBM found that only 15 percent of UK customers will tell their inner circle that their telecoms provider is ‘good’. Over half of the surveyed UK consumers reported that they often share their negative experiences with others.
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