Why operators need CEM, customer intelligence and analytics

Nicole Ramson

December 11, 2012

1 Min Read
Why operators need CEM, customer intelligence and analytics

Why operators need CEM, customer intelligence and analytics

Informa Telecoms & Media’s new report on Customer Experience Management focuses on CEM analytics and the need to harness data from a wide variety of sources in order to achieve an integrated view of the customer and deliver additional value.

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About the Author

Nicole Ramson

Nicole is Marketing Executive at Informa Telecoms & Media for the Media Solutions business division and manages all internal and outbound marketing communications including public relations, website marketing and brand definition across the media solutions portfolio.

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