LightSquared bags Leap, Best Buy as customers
Sanjiv Ahuja, the head honcho at US network newcomer LightSquared, has confirmed two new customers for the company’s wholesale 4G offering. During his keynote speech at CTIA on Wednesday, Ahuja outed Leap Wireless and Best Buy as two of its buyers.
March 24, 2011
Sanjiv Ahuja, the head honcho at US network newcomer LightSquared, has confirmed two new customers for the company’s wholesale 4G offering. During his keynote speech at CTIA on Wednesday, Ahuja outed Leap Wireless and Best Buy as two of its buyers.
Leap, which operates under the Cricket brand, has entered into a long-term 4G roaming agreement which will supplement the LTE coverage that Cricket plans to deploy across its own networks over the next few years with LTE roaming services from LightSquared.
Electronics retailer Best Buy meanwhile, will resell 4G connectivity under its own brand.
“We are capturing the power of an open broadband experience and delivering boundless opportunities for businesses, manufacturers, application developers, content creators and consumers,” Ahuja said. “We are addressing consumer and public safety issues, providing connectivity across all of America from cities to rural areas with a wider array of devices and content. We will sell access through retail distribution partners who will then resell it to their own customers,” he said.
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