Rakuten: No Ordinary Telco

Rakuten Group, a Japanese internet services company, has been dubbed “the Amazon of Japan.” It offers a huge range of services from banking and credit cards to ecommerce, travel and video entertainment. In this report, TM Forum analysts assess Rakuten as a whole, its businesses, culture and partner ecosystem, and focus on how they are impacting development of its mobile business.

Read this report to learn:

• The unique cloud-based approach Rakuten has taken to develop its network and IT support systems
• How Rakuten is changing the relationship between CSPs and technology partners
• What other operators can learn from Rakuten’s experience