Digital Ecosystem

So the new iPhone is here—the iPhone 4. It’s a thing of beauty, no doubt about it—and it has behind it a short but very impressive line of forbears. The iPhone lineage has changed the way that people perceive, define and use mobile phones. It has had more positive impact than any other device on consumer enthusiasm for mobile data. And it has been the interface for one of the most important and influential developments the industry has seen in recent times; the App Store.